Brand
Brand Digitalisation ensures a brand stays visible, understood, and meaningfully connected with consumers in the digital age
Positioning, Design & Digitalisation.
Digitalising brand design isn’t just about convenience—it’s a foundational step toward building a more professional, global, and efficiently run business.
OUR SERVICES
Positioning
Precise Positioning × Brand ValueSERVICES
Market and Competitor Analysis
Brand Story
Differentiation & Promise
Brand Naming
Target Audience Definition
APPROACH
Brand positioning helps you stand out by clearly differentiating you from competitors—so you're not just “another similar brand.” A well-defined position signals to your audience that your brand was made for them, attracting customers who resonate with your values and truly need what you offer. Without clear positioning, a brand is like a ship without a compass—drifting aimlessly, never reaching the hearts of its customers.
RELATED WORK
Comms
Creative Strategy That Sharpens CommunicationSERVICES
Big Idea Communications
Promotion Strategy
Omnichannel Content
Brand Story & Narrative
Marketing Campaigns
APPROACH
Brand communication strategy helps brands deliver the right message, in the right tone and format, to the right audience at the right time. Its core purpose is to build brand perception, convey value, and foster trust and lasting relationships.
RELATED WORK
Design
Memorable Visuals That Communicate Brand Values and PurposeSERVICES
Brand Identity Communication & Application
Brand Application Design
Advertising Production
Packaging Design
Spatial and Experience Design
APPROACH
Brand design is a visual and systematic way to express a brand’s core essence, positioning, and values. By using a consistent design language across various mediums, it shapes how the brand is recognised, remembered, and loved.
RELATED WORK
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Landis Hotel
How could the Landis Group honour its brand spirit—“More attentive than home”—in the face of a rapidly evolving, tech-savvy market?
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KYMCO｜ IONEX
We supported IONEX across every touchpoint—from product R&D support and brand positioning to UX design, digital campaign rollout, event execution, media production, and ecommerce-ready launch strategies.
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Marine Harvest (Supreme Salmon)
The identity system was built around happiness, health, and simplicity. The salmon’s dynamic curves were incorporated into a smiling visual form.
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Wave Cycle
WAVE CYCLE CLIENT SERVICE OVERVIEW WAVE CYCLE — Movement in Water, Strength in WellnessWAVE CYCLE is a leader in aquatic fitness, offering a full range of water-based workouts alongside land-based classes like yoga and barre. Our members-only Aqua Studio provides a revitalizing space designed for comfort and performance, where buoyancy protects your joints and resistance builds lean muscle. Safe. Effective. Circulation-Boosting.Aqua workouts strengthen muscular endurance, burn fat efficiently, and reduce joint stress. The natural massage from water flow stimulates lymphatic drainage and blood circulation—supporting detoxification and overall vitality. WHAT WE Did Gremlin Works designed a new website and member app
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