KYMCO
Establishing a global presence for a Taiwanese household name brand.
Our Client
KYMCO, the dominant player in the Taiwan motorcycle market, consistently introduces new series of products with cutting-edge technology and innovative designs, providing unique and tailored solutions to satisfy the needs of every customer.
What do we do
We have built a global digital image website that breaks away from the traditional sales-focused website content and creates a platform that prioritizes communication. By establishing a global brand website and integrating marketing strategies, we have solidified KYMCO's position in the international market.
Global Brand Website Development
Comprehensive planning and integration of brand image! Through the synergy of the core value "Win My Heart" and the brand strategy, we create an efficient platform for brand messaging and build a website with complete functionality and objectives. This is not only for Kymco's global digital marketing layout but also to help the brand quickly enter the international market.
Digitalization of CIS: Enhancing Brand Image and Unifying Corporate Identity
In the CIS digitalization process, we combined large color blocks with bold white space design, using space layout aesthetics to plan a style that is both avant-garde and widely acceptable to ordinary users. This also established a unified international corporate identity for the brand.
Localizing Marketing Strategies: The Key to Success in Global Branding
In the global brand website construction, we have also combined the global marketing layout. Regardless of language, community, topic, or media, we have devised localized marketing strategies in each region, which has successfully allowed KYMCO to achieve high-quality advertising benefits, taking a successful step towards its brand strategy.